The keys to an impactful demo
Do you have to present your software solution to a committee of highly sought-after buyers? Are you wondering how to capture their attention, create a real impact, and stand out from the very first minutes?
This module gives you the essential tools for successful B2B product demonstrations.
Whether it’s a one-off discovery workshop or a real strategic lever in your sales approach, you will learn to structure your message and focus your demonstration around the value perceived by your interlocutors.
✔ Individual module, accessible à la carte
✔ Also included in the complete “Sales & Business Development”
In this module you will discover:
• The main principles of customer-centric selling applied to a demo
• The key steps of a memorable and structured sales demonstration
• The typical expectations of members of a purchasing committee and how to meet them
Thanks to these benchmarks, you will anchor your demonstrations in a logic of relevance, to finally convert your audiences into convinced decision-makers.
