The art of hosting a webinar

The art of hosting a webinar

Description

The Art of Hosting a Webinar

Are you preparing a client webinar? Do you want to capture the attention of, convince, and convert your audiences? This training module is for you.

Take it on its own or integrate it into the complete “Marketing & Communication” course to delve deeper into all aspects of customer-oriented digital communication.

Why this module is essential:

In a saturated digital environment, knowing how to captivate an online audience is now a decisive competitive advantage. This module immerses you in effective customer webinar facilitation strategies, whether it’s a solution presentation, a product launch, or connecting with your prospects.

What you will learn:

  • Understand the expectations of a connected and distracted B2B or B2C audience
  • Identify engagement levers so you don’t lose your participants after 5 minutes
  • Become aware of the impact of a webinar on your brand image and your business results
  • Develop a critical sense of your current facilitation practices
  • Take a step back to position your webinars within an overall digital strategy

This module offers you:

  • A clear and structured teaching approach for effective learning
  • Concrete examples from real customer cases
  • The possibility of combining this module with the course’s training simulator to practice in real-life situations

Whether you’re in charge of organizing or hosting webinars, this module will allow you to transform a simple online event into a real marketing tool.

Preview

Contact us